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Kitty
10-02-2012, 03:28 PM
http://adwords.blogspot.co.uk/2012/10/helping-brands-light-up-web.htmlGoogle Announces new Lightbox ad format Interestingly only pay only with user engagement....anyone using an acquisition only model in PLA's/PPC?

Heres the official Google Announcement>
http://techcrunch.com/2012/10/02/google-announces-new-lightbox-ad-format-advertisers-only-pay-when-users-expand-the-ad/

AWCthreads
10-02-2012, 06:17 PM
More Google crap.

Pay per conversion. That is the only way we'll pay Google a dime for advertising. Google is struggling to appease what is a referendum on PPC which is the dismal participation in Google shopping.