Orange County SEO | Ecommerce SEO

How to Install Google +1 on Volusion Ecommerce Stores

June 2, 2011 by Erik Ellsworth at 11:00 am Leave a Comment

Today, Google has officially released the Google +1 for websites. Previously it was only available for Google’s SERPs (search engine result pages). In today’s article we’ll show you how to install it on your Volusion store.

Google +1 – What Is It?

Google’s “+1” is their answer to Facebook’s Like button and is their push into social media relevance. Announced back in March, the program is designed to help people recommend sites they like and think are “cool”.

Advantages Over Facebook’s Like Button

The distinct advantage the +1 program will have over its rival Facebook is the recommendations will show up directly within Google’s search results…provided you’re logged into your Google account. Naturally you have a Google account already right?

You can bet that this is will become a factor in your organic rankings thereby making installation of “+1” essential for any Volusion store or other ecommerce store. Google has also announced they will show within the Google Merchant product store as well.

The “+1” program has a lot of catching up to do with Facebook which has already surpassed over 2 Million likes but if anyone catch them its Google and for two very important reasons:

It will directly affect your Google organic, pay-per-click and product listings; and
It will be integrated with your Webmaster Tools allowing you to view metrics and see trends.

Tracking Performance in Google Webmaster Tools

From a SEO perspective, one of the value added features of Google’s new social tool is the ability to track and monitor how well the “+1” system is working for you. It will naturally integrate with your Google Webmaster Tools account and provide some valuable metrics including:

How many “+1” annotated impressions you are getting on Google’s SERPs;
What your CTR (click through rate) is with those impressions; and
Your “search impact” with “+1”…that is, how many more clicks are you receiving by having the “+1” on your site;

After you’ve added the Google “+1” to your site you will be able to begin to see those metrics in a few days after installation.

You can now control your “+1” preferences within your Google Account Settings and either allow or disallow whether to share your “+1” activity:

Installing on Volusion

Installing the Google +1 in your Volusion store is very straightforward:

Navigate to Google’s site code generator page;
Choose your desired settings;
Copy and paste into a displayable product field in Volusion;

Advanced “+1” Options

As you’ll notice there are several fields that allow you to further customize how your new button works:

Include Count: determines whether or not to display the number of people who have given your site a “+1”;
Parse: an advanced function that will explored in another post;
JS Callback Function: again, another advanced function you will probably never need;
URL to +1: here is where you can enter the URL you want to receive the “+1”;

All the above options are optional so if you want to make it as simple as possible, simply copy this code into Volusion:

<script type="text/javascript" src="https://apis.google.com/js/plusone.js"></script>
<g:plusone></g:plusone>

“+1” Button Sizes

You can change the look and feel of the Google buttons as well:

How Google Determines the URL

Google uses the following rules, in order, to determine the target URL of the “+1”:

The value of the href tag as defined in the script…or, if you are using the script generator then it’s the value you put in for “URL to +1”;
If there is no href reference then Google will check for the existence of the canonical tag;
Finally, if neither of those are specified then it will use the URL found in the JavaScript DOM: document.location.href.

[response_msg style="notice" title="Volusion Notice"]Due to this method, we strongly urge all Volusion stores to ensure they have properly implemented the canonical tag![/response_msg]

Where to Put the “+1” Button?

From a Volusion perspective I see 3 viable options for placement of the button:

Product field Photo Sub Text;
One of the five custom fields available for each product;
Use a custom jQuery script to automatically locate it near your add to cart button;

The first two are easy and can be uploaded via a CSV file while the last option would require custom coding. If you are interested in the last option (which is, in my opinion, the best option) please contact us.

Final Thoughts

From a search engine perspective, implementing Google’s new “+1” button is essential because of the added value of eventually affecting your organic rankings. Because there are way more people who have a Facebook account than a Google account, Google’s new social media feature is not nearly as easy to use as the Like button.

You have to have both.

Think of Google’s button will affect your rankings while Facebook’s button can affect your conversion rate.

About Erik Ellsworth

Erik is the President for Convergent7 SEO Services. He’s always trying to improve your rankings and conversions. And, he’s a big NHL hockey fan.

Filed Under: How-To, SEO, Social Media, Volusion

Volusion Adds YouTube Integration

May 24, 2011 by Erik Ellsworth at 11:46 am Leave a Comment

If you’re on version 11 of Volusion you may have noticed a new feature on your product admin pages: support for YouTube videos. Although adding a YouTube video was never really difficult this new feature makes it very easy for the beginner to add it to their product pages.

YouTube Video Support in Volusion Product Pages

Uploading a YouTube Video to Volusion

To add a video simply follow these steps:

Edit the product you wish to associate the video with in Volusion and open the YouTube section.
Click “Add Video” and paste in the YouTube URL.
If you’d like to rearrange the videos and what order they show in your product description, simply drag and drop them.

When completed, your product page will display your content right after the product description:

Formatting Your Video

You’ll probably want to format your video placement and spacing and luckily Volusion includes a CSS class called “video_container” so you can control it. If you want to center it, put this into your template’s CSS file:

.video_container {
	text-align: center;
	}

[content_box style="gray-box" title="About Erik Ellsworth"] Erik is the President for Convergent7 SEO Services. He’s always trying to improve your rankings and conversions. And, he’s a big NHL hockey fan. [/content_box]

Filed Under: How-To, Volusion

Track Page Speed in Volusion Ecommerce with Google Analytics

May 23, 2011 by Erik Ellsworth at 12:04 pm 4 Comments

As a Volusion consulting firm we continually get asked about their performance and quality of hosting. If you’ve been around Volusion enough (or any ecommerce platform such as 3dCart, Big Commerce, etc.) the topic of site speed eventually comes up. When Google announced that page speed is a factor in organic rankings, the queries really ramped up. If you’re a pay-per click advertiser, site speed is also a factor in your Adwords Quality Score.

With today’s short-attention-span user, if you cannot provide the best and fastest experience possible then your potential customer will find a website that will. With a potential of hundreds to thousands of pages in a typical ecommerce store, you need to find the bottlenecks that hurt and lower conversion rates. It is with this intent that Google has released the new Site Speed Report. This new report is only available with the new Google Analytics interface.

Why Page Speed Tracking is Important

With this new report you can answer questions such as:

Which pages in my online store the slowest?
What is the correlation between my conversion rate and page speed?
How does page speed impact my bounce rate?
Is one version of a browser slower than others?

Once you diagnose and identify the slowest pages you can begin to correct the issues. With our internal optimization service some of the typical culprits of slow pages we find are:

Large, poorly optimized images;
Inefficient and non-standard HTML;
Category pages with too many displayed products per page;

The One Caveat

There is one negative aspect of tracking your site speed…the new tracking code will slightly slow down your site even more. The reason is that Google uses a tracking GIF file which adds to the overall size of your page and download to the website visitor. Due to this issue, the site speed code does not track the site speed of everyone who visits your site but only a sampling. Some SEOs have reported an approximate sampling rate of 2%. Therefore if your site does not have a good volume of traffic you may not be getting very reliable data for the report. I expect the sampling rate may eventually rise or even be a variable you can set.

How to Install the Site Speed Tracking Code

Depending on which Google Analytic tracking code version you’re using, all you have to do is add one method to your GA script:

_trackPageLoadTime();

If you’re using the recommended asynchronous version, your script should look like:

<script type="text/javascript">
 var _gaq = _gaq || [];
 _gaq.push(['_setAccount', 'UA-XXXXX-X']);
 _gaq.push(['_trackPageview']);
 _gaq.push(['_trackPageLoadTime']);

 (function() {
   var ga = document.createElement('script'); ga.type = 'text/javascript'; ga.async = true;
   ga.src = ('https:' == document.location.protocol ? 'https://ssl' : 'http://www') + '.google-analytics.com/ga.js';
   var s = document.getElementsByTagName('script')[0]; s.parentNode.insertBefore(ga, s);
 })();
</script>

If you’re using the old, traditional version, then it will look similar to:

<script type="text/javascript">
var gaJsHost = (("https:" == document.location.protocol) ? "https://ssl." : "http://www.");
document.write(unescape("%3Cscript src='" + gaJsHost + "google-analytics.com/ga.js' type='text/javascript'%3E%3C/script%3E"));
</script>

<script type="text/javascript">
try{
 var pageTracker = _gat._getTracker("UA-xxxxxx-x");
 pageTracker._trackPageview();
 pageTracker._trackPageLoadTime();
} catch(err) {}
</script>

Once you’ve installed this code in your ecommerce template (which will allow every page in your store to be tracked), you should begin to see data after a few hours.

Using the Site Speed Report

The site speed report contains the following default metrics:

Average Page Load Time – the average time, in seconds, it took that page to load;
Pageviews – the number of page views within the specified date range;
Page Load Sample – the number of pages used to determine the average page load time. In other words the sampling rate;
Bounce Rate – the bounce rate for this page;
% Exit – the percentage of visits that left your site from this page;

And your report may look something like:

Track Site Speed in Volusion with Google Analytics

It’s another great addition to the New Google Analytics!

About Erik Ellsworth

Erik is the President for Convergent7 SEO Services. He’s always trying to improve your rankings and conversions. And, he’s a big NHL hockey fan.

Filed Under: How-To, SEO, Volusion

How to Create a FTP Account in Volusion

December 15, 2009 by Erik Ellsworth at 3:39 pm 2 Comments

Need FTP access to your Volusion ecommerce store? Follow our quick tutorial on setting up a FTP account to get the backstage access you require.

Why Do I Need FTP Access?

For many Volusion store owners you may never need FTP access but there are many reasons why you might:

Ability to upload images in bulk
Add custom code or files
Add HTML verification files (e.g. Google, Yahoo, and Bing)
Add or update Volusion email templates
Upload custom templates

If it’s time to access your store via FTP you may begin to wonder, where do I add this user?

Creating a Volusion FTP Account

Where most people struggle with FTP account creation is that you do not create the account inside your store. Volusion requires you to create your FTP account from within your merchant login ID which can be different from the login ID you currently use to access your dashboard on a daily basis.

To create your FTP login you’ll need to:

Login in to your Volusion merchant account at: http://my.volusion.com
Click “Manage FTP” from the left navigation
If you have more than one domain, you will need to select the correct domain name. Otherwise click “Add” to create a new FTP account
Now add a user name and password. You can fine tune the permissions to only allow read access and also restrict access to only certain folders. For example, if you are using a custom sitemap program and auto uploads the XML file you would want to limit that account’s access to prevent abuse if that account got compromised. Note: both the username and password must contain at least 8 characters each and also must contain upper-case and lower-case letters and at least 1 number.
Make sure you note your password and then click “Save” to complete the process.

FTP Account Complete

You may now begin to use your FTP account immediately.

Filed Under: Volusion Tagged: ftp

How to Setup Automatic Drop Ship POs in Volusion

November 10, 2009 by Erik Ellsworth at 11:22 pm Leave a Comment

Follow These Configuration Steps for a Seamless Purchase Order Process

If you’re like most businesses today you have a relationship with one or more manufacturers. Any in many cases you don’t even carry an inventory but simply have a factory-direct relationship which allows them to ship directly to your customer. Today, we’ll walk-through how you can use your Volusion ecommerce store to automate the order fulfillment process with your vendors.

The Advantages of Blind Shipments

If you can avoid carrying an inventory it gives you flexibility and cost savings. In such a scenario your vendor will fulfill your order and create what’s known as a blind shipment. A blind shipment is shipment that, when received by the customer, appears to have originated from your business and not the manufacturer or distributor or fulfillment house. Completing the masquerade, the vendor will generally include your packing slip and branding labels too.

Volusion Drop-Ship Configuration

The process of configuring your drop-ship in your store will consist of the following steps:

Creating a Vendor
Creating a Vendor Rule
Updating a Product for Drop-Ship

Creating a Volusion Vendor

Creating a vendor in Volusion is easy but essential for drop-shipping. In order to create a vendor, follow these steps:

Login to your Volusion ecommerce store’s admin page (e.g. www.yourstore.com/admin)
Click on Inventory, then Vendors:
Click Add to begin a new vendor
At a minimum, you must configure the following fields:
- Vendor_ID: requires a numerical value
- Vendor_Title: the company name of your vendor
- Vendor_PO_Template: use the standard PO_To_Vendor.asp or if you’d prefer you can create one of your own
- Vendor_PO_SendVia: must select email as the value
- Vendor_EmailAddress: vendor’s email where they want the purchase order sent
- Vendor_Email_Subject: not required but highly recommended
- Active: must be checked
- Allows DropShipping: must be checked so your form should be similar to this:
Click Save Changes at the bottom of the page and you’re ready to move on.

Note: Jot down the Vendor_ID you used for the vendor as you’ll need it to create the Vendor Rule.

Create a Vendor Rule for a Product

To automatically drop-ship a product from Volusion you’ll need to assign your new active vendor to the product with the following steps:

Edit the product you wish to enable drop-shipping
Scroll to the bottom of the product page and expand the section Vendor Rules for “YourProductSKU”
You must complete the following fields:
- Vendor ID: enter the Vendor_ID you created in the previous step
- Vendor PartNo: enter the vendor’s SKU number here, NOT yours
- Min Qty: enter the minimum number that must be ordered for a drop-ship order
- Price: enter the vendor’s price, NOT yours
Click Save Changes to Vendor Rules

Configure the Product for Auto Drop-Ship

As a final step you’ll need to configure the several fields in Vendor Information section of the product:

DoNotAllowBackOrders: must be unchecked
AutoDropShip: must be checked
Stock Status: auto drop-ship will ONLY operate correctly if the stock status of the product is at or below zero! Therefore, you MUST enter a value that will ensure the product has a zero or negative balance. For example, if you have a +4 next to your Stock Status field, you would enter -4 which would deduct enough products to equal zero.

Configuring a Product for Auto Drop-Ship in Volusion

Test and Implement

Once you’ve completed the above steps, you’re ready to go! Now, when an order is placed and you’ve properly authorized or received the payment, your vendor will receive an auto-generated email with all the necessary product and customer details to properly fulfill the order.

Happy Drop-Shipping!

Filed Under: Volusion Tagged: drop-ship, ecommerce, shipping, vendors

Get Your Volusion Store Ready for the Holidays

November 9, 2009 by Erik Ellsworth at 6:38 pm Leave a Comment

Follow These Google Webmaster Tips to Ensure Holiday Traffic Finds You

Hard to believe we’re weeks away from the holiday rush, isn’t it? For many retailers and business owners, the majority of your revenue is won or lost over the next 2 ½ months. Is your Volusion ecommerce store ready? Google’s Webmaster Tools will help you find the answers.

Checking Your Ecommerce Store in the SERPs

First order of business is to see what your visitors will see on the Search Engine Result Pages (SERPs) and you can do that with the following Google search query:

site:yourwebsite.com

That query will display a page similar to:

Verifying Google Page SERPs with a Volusion Store

Carefully examine each URL and make sure each snippet answers the following:

Does the Title tag match the intent and content of that page?
Does the page description engage the visitor and invite them to click and learn more about your product or service?

If not, revisit your meta title and meta description tags and update them now. On occasion, Google will ignore your descriptions and extract content from the page it feels is more relevant. If that happens, depending on the page, you may want to rewrite them to increase their relevancy.

Content Analysis

As a Volusion Consultant, one of first areas I look for improvement is duplicate content and tags. In the Diagnostic section of your Google Webmaster Tools, it will tell you all about your duplicate tags:

Of the above issues, duplicate title tags are the most severe and should be fixed immediately. The chances of your Volusion pages getting indexed are slim to none if you can’t even bother to ensure you have unique title tags throughout your store.

If you’re blocking pages with your robots.txt you can verify it’s working correctly here as well.

Sitemap Verification and Indexed Pages

Hopefully you’ve submitted you Volusion sitemap long before reading this article, however, you should verify Google is not only downloading it but also how many pages of your site are currently being indexed within the SERPs:

Detailed Sitemap Information of Your Volusion Ecommerce Site

You should see a recent date of last download as well as a majority of your pages being indexed. If there are errors with your sitemap, you’ll find the problems listed here.

Manage Your Sitelinks

Google recently added the ability to manage your sitelinks and block pages you feel are irrelevant. For those of you new to the concept, a sitelink is a secondary, indented group of links on the SERPs:

Google Sitelink Example Volusion Ecommerce Site

You cannot create them and Google will only show them if they believe they will help guide the visitor to areas within your website. If you feel there are pages you’d rather not have summarized then you can block them within your Google Webmaster Tools:

Managing Volusion Sitelinks with Google Webmaster Tools

Navigation and the Browser Experience

Despite the variety of browsers on the market, it’s still an IE world. However, you need to ensure the experience is the same across the other major browsers. At a minimum you should walk through every facet of your store using:

Internet Explorer (versions 6, 7,
Firefox
Safari
Chrome
Opera

And by “walk through” I don’t mean just looking and jumping from page to page. You should conduct a full transaction as well. CSS issues on other browsers can affect your abandonment rates and cause visitor dissatisfaction.

Common Keywords

Want to understand what Google thinks your site is about? Check out the Keywords section and they will tell you the most common words they run across:

If you’re selling plants online but the word “plants” is listed at number 175, there’s a good possibility you’re not going to rank well for that keyword. I am NOT saying you should engage in keyword stuffing as that will not work plus it can get you penalized. What you should be doing is generating natural content with a concentration of your primary keywords and phrases. Keywords will tell you how well you are executing on that objective.

Top Search Queries

Unless you’re using PPC campaigns there is no way to view what keywords or phrases Google is listing your pages on, i.e. impressions. Don’t get confused between an impression and click-through. An impression is when your site was displayed on a SERP yet not necessarily clicked on. Looking this list of keywords should help you understand where Google serves up your pages and whether this correctly reflects your SEO efforts.

The Holiday Rush

These tips only scratch the surface of information you can learn using Google Webmaster Tools in conjunction with your Volusion ecommerce store. We’ll touch on more detailed SEO insights and optimization tips for another post.

Good Luck!

Filed Under: SEO, Volusion Tagged: ecommerce, google, webmaster tools

Starbucks iPhone Applications

October 6, 2009 by Erik Ellsworth at 10:41 am Leave a Comment

Addicted to Starbucks and your iPhone? Then these two applications are mandatory installations.

Starbucks Mobile Card Application

New from Starbucks is the Mobile Card application that will allow you to:

Check your Starbucks card balance
Reload your card
View your transaction history
Pay with your card by using your iPhone

Personally, this is a great application for me. In our family we share one account but I rarely actually have the card with me; that honor goes to the wife who is not only a SBUX lover but also a former employee.

This application eliminates the need for me to carry the card…and as a matter of fact, any cash. I can easily check the card balance; if it needs a reload I can reload using a saved Visa, MasterCard or American Express. And since it saves the credit card information I really can just walk in with my iPhone!

Paying for Food and Drinks

Currently there are only 16 Starbucks (8 in Seattle and 8 in Silicon Valley) where you can actually pay with your iPhone but this will soon change. To pay with your iPhone you’ll open the application and show them a 3D barcode which they’ll scan and deduct the amount from your balance.

Security might be a concern because of the exposure to a saved credit card and the ability to reload at a moment’s notice but you can add a PIN code and lock the application, preventing any type of malicious intent (or perhaps a thirsty teenager).

Expect to see more of these types of cashless applications. I can’t wait to try it out at my local SBUX when the beta testing is over!

MyStarbucks iPhone Application

A companion to the Starbucks Mobile Card, this application comes with the following features:

Store Locator
Drink Builder
Food Menu
Coffee Menu
Save and Share

Store Locator

Many of you probably use Google on your iPhone to locate a Starbucks but with this application it will also give you:

Nearby Locations
Store Hours
Amenities (wireless hotspot, oven-warmed food)
Invite a Friend
Directions (opens your iPhone Maps)

I tried it and what I liked was the ability to see whether the Starbucks was closed simply by clicking on the location…very handy for you late-night drinkers. Also, the Invite-a-Friend feature will open your address book and let you select a person. From there it will offer you the ability to text message them and will automatically open your SMS application and it will have copied the address so all you have to do is paste it into your message and your friend will have the exact location to meet up.

Drink Builder

I have maybe 3 different drinks at a Starbucks so I didn’t find this feature that interesting or useful at this time. With the Drink Builder you can build and save your perfect drink. Every option is shown so you can customize it exactly the way you want it (I never knew all the different add-ins you could order!).

Once you’ve built your drink you can see all the nutritional ingredients…you might want to close your eyes on this screen.

And finally, you can save the drink into your favorites. Why would you want to do this? As of now, for no apparent reason but I can see where they’re going with this.

Think about this scenario: you walk into a Starbucks…get out your iPhone with all your saved drinks (and your friends whom you’re about to meet). Walk up to a store 3D scanner and scan in your order and pay for it with your Mobile Card application and go sit down. They call your name and you never had to wait in a line! Convenience at its finest!

Food Menu

With a growing menu, the Food Menu displays a picture of the item and its calories and nutritional ingredients.

Coffee Menu

If you want to learn about all the various coffee beans and how they’re similar or a description of how they taste, you’ll find it here, including images of workers actually picking the beans and how they look in their raw form.

iPhone App Done Right

I would imagine Starbucks will merge the two applications in the future but for now you’ll have to live with them separated.

You can help improve and suggest features by participating online at www.mystarbucksidea.com.

Filed Under: Lifestyle, Technology Tools

How to Setup Google Analytic Goals in Volusion

September 18, 2009 by Erik Ellsworth at 12:23 am Leave a Comment

What You Must Do to Properly Tracking Your Volusion Conversions

Essential to any Volusion ecommerce store is properly setting up your Google Analytics Goals and Funnel. Without proper set-up you will be unable to fully analyze your traffic and determine what’s profitable and what keywords are driving great revenue. Before setting up your Google Analytic goals you’ll need to make sure the following two steps have been completed:

You’ve enabled your Google Analytic profile to track e-commerce transactions; and
You’ve installed the correct Volusion tracking code to ensure the orders; products and their revenue are correctly captured into your GA account.

For those of you who haven’t enabled e-commerce tracking here are the quick steps:

Log into your Google Analytics account
Edit the website profile you want to enable
Once in the proper profile, click “Edit” to open the profile page
Select “Yes” and press “Save Changes”

Enabling E-Commerce in Google Analytics

Create a Volusion Conversion Goal and Funnel

From your Google Analytics profile page, click “Edit” for the goal you want to create:

Creating a Volusion Conversion Goal

At the top portion of the Goal Setting page you’ll need enter and confirm the following settings:

Match Type: Head Match
Goal URL: /OrderFinished.asp
Goal Name: (You can enter whatever you want here)
Case Sensitive: Unchecked
Goal Value: 0.0

Setting the Volusion Goal URL

Define the Volusion Funnel Pages

A conversion funnel is a breakdown of the sales process and in Volusion’s case it is the 3 pages that make up a sale on your web store. Although Google says this is an optional step your funnel analytics will be worthless without defining the following 3 pages as your funnel:

ShoppingCart.asp
One-Page-Checkout.asp
OrderFinished.asp

When entered correctly your funnel definition should look like this:

Define the Volusion Funnel Pages

The reason you should leave “Required Step” unchecked is people may get to the checkout page yet bypass the shopping cart. If you make the shopping cart mandatory then those metrics would not be tabulated with the others. Press “Save Changes” and you are done!

Viewing the Volusion Funnel Visualization

After a week or so, you can begin to peruse the valuable information that is now at your fingertips.

A Completed Volusion Funnel Visualization

And, now the real fun begins, right?!

Filed Under: How-To, Volusion Tagged: google analytics

Destination	Unique Visitors	Time on Site
Facebook	103,886,000	5:46
Yahoo!	137,325,000	3:14
AOL Media Network	92,574,000	2:36
Fox Interactive Media	72,831,000	2:04
MSN/Bing	114,844,000	2:03
Google	149,673,000	1:53
Apple	58,719,000	1:18
YouTube	94,580,000	1:17
Microsoft	94,024,000	0:44
Wikipedia	58,846,000	0:17

Google +1 – What Is It?

Advantages Over Facebook’s Like Button

Tracking Performance in Google Webmaster Tools

Installing on Volusion

Advanced “+1” Options

“+1” Button Sizes

How Google Determines the URL

Where to Put the “+1” Button?

Final Thoughts

About Erik Ellsworth

Uploading a YouTube Video to Volusion

Formatting Your Video

Why Page Speed Tracking is Important

The One Caveat

How to Install the Site Speed Tracking Code

Using the Site Speed Report

About Erik Ellsworth

Why Do I Need FTP Access?

Creating a Volusion FTP Account

FTP Account Complete

Follow These Configuration Steps for a Seamless Purchase Order Process

The Advantages of Blind Shipments

Volusion Drop-Ship Configuration

Creating a Volusion Vendor

Create a Vendor Rule for a Product

Configure the Product for Auto Drop-Ship

Test and Implement

Follow These Google Webmaster Tips to Ensure Holiday Traffic Finds You

Checking Your Ecommerce Store in the SERPs

Content Analysis

Sitemap Verification and Indexed Pages

Manage Your Sitelinks

Navigation and the Browser Experience

Common Keywords

Top Search Queries

The Holiday Rush

Starbucks Mobile Card Application

Paying for Food and Drinks

MyStarbucks iPhone Application

Store Locator

Drink Builder

Food Menu

Coffee Menu

iPhone App Done Right

What You Must Do to Properly Tracking Your Volusion Conversions

Create a Volusion Conversion Goal and Funnel

Define the Volusion Funnel Pages

Viewing the Volusion Funnel Visualization

Average User Spends 4x More Time on Facebook than YouTube

Free SEO Analysis

Volusion Articles

SEO Articles

Volusion Articles

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