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Local SEO: When It Matters Where You Are

If you are a dentist, lawyer or some other location-based professional or if you have a brick-and-mortar facility, then your search engine optimization efforts will differ from a nationally or globally based operation.

Google and Bing recognize that when you enter “locksmith” or “italian restaurant” you are not looking for results on the other side of the country.  This “localization” is a different algorithm and has different signals than if you entered “dog collars”.  The search engines are constantly monitoring your location when you search and will vary the search engine results pages (SERPs) to help serve you a more relevant link.

Local SEO Results

At Convergent7 we understand the nuisances of local SEO and can help you pass your competitors.  When it comes to local search, if you’re not on page one you have a slim chance at driving in new customers to your business.  We can take your local business and give it the visibility and prominence to bring in new customers.

Some our local SEO services include:

  • Defining a local SEO strategy;
  • Optimizing your website for local search;
  • Creating content to enhance localization awareness by the search engines;
  • Link building to help you jump over your competitors;

To speak to a search engine expert about your local business, please contact us or fill out our free SEO analysis form.